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Since its inception in 1905, Rolex has become synonymous with precision, luxury, and innovation. Founded by Hans Wilsdorf in London, the brand initially focused on creating reliable, high-quality wristwatches at a time when pocket watches were the norm.
Rolex quickly gained recognition for its commitment to precision. In 1910, a Rolex watch became the first wristwatch to receive the Swiss Certificate of Chronometric Precision, awarded by the Official Watch Rating Centre in Bienne. This was followed by another milestone in 1926, when Rolex introduced the world's first waterproof wristwatch, the Oyster. This groundbreaking innovation was demonstrated by Mercedes Gleitze, who wore the watch while swimming across the English Channel.
Rolex has always been at the forefront of exploration and adventure. In 1953, Sir Edmund Hillary and Tenzing Norgay wore Rolex Oyster Perpetual watches during their historic ascent of Mount Everest. The Submariner, introduced in the same year, became the ultimate tool for divers, offering unparalleled water resistance and durability.
Over the years, Rolex has introduced several iconic collections that have become symbols of success and achievement. The Datejust, launched in 1945, was the first self-winding wristwatch to display the date in a window on the dial. The Daytona, beloved by racing enthusiasts, was introduced in 1963 and remains a favorite among collectors. Each Rolex timepiece is crafted with meticulous attention to detail, using only the finest materials.
Today, Rolex continues to set the standard for luxury watches. With its unwavering commitment to quality and innovation, the brand remains a symbol of prestige and success. Whether it's exploring the depths of the ocean or scaling the highest peaks, Rolex has proven time and again that it is more than just a watch — it is a testament to human ingenuity and perseverance.
From its humble beginnings to its status as a global icon, the story of Rolex is one of relentless pursuit of excellence. Each watch tells a story of craftsmanship, innovation, and timeless elegance, making Rolex a true legend in the world of horology.